Location details

Digital Marketing Executive

Industry Specialization	:
Type of Employment	:	Permanent
Minimum Experience	:	Less than 1 year
Work Location	:	Kaki Bukit

Job Description of Digital Marketing Executive
 Assist in the formulation of strategies to build a lasting digital connection with
consumers
 Plan and monitor the ongoing company presence on social media (Twitter,
Facebook etc.)
 Launch optimized online adverts through Google Adwords, Facebook etc. to
increase company and brand awareness
 Be actively involved in SEO efforts (keyword, image optimization etc.)
 Prepare online newsletters and promotional emails and organize their distribution
through various channels
 Provide creative ideas for content marketing and update website
 Collaborate with designers to improve user experience
 Measure the performance of digital marketing efforts using a variety of Web
analytics tools (Google Analytics, WebTrends etc.)
 Acquire insight into online marketing trends and keep strategies up-to-date
 Maintain partnerships with media agencies and vendors
Job Requirements of Digital Marketing Executive
 Proven experience as a Digital Marketing Executive or similar role
 Excellent understanding of digital marketing concepts and best practices
 Experience with B2C social media, Google Adwords and email campaigns and
SEO/SEM
 Working knowledge of ad serving tools (e.g., DART, Atlas)
 Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight,
WebTrends etc.)
 Analytical mindset and critical thinking
 Ability to meet deadlines
 Have an Extrovert Attitude
 BSc/BA in marketing
Job Skills:
 Strategic Thinking
 Data Analysis
 Paid Social Advertising
 Email Marketing
 SEO / SEM
 Social Media Marketing
Work time:
Monday to Friday – 8:30 am to 5:30 pm
Saturday – 9:00 am to 1:00 pm